AI Insights · Timothy · January 2024
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Turkey Q4 2023
In Q4 2023, Vivino, HelloFresh, Factor, EveryPlate, and Green Chef demonstrated varied performance in downloads, revenue, and active users on the iOS platform in Turkey.
Throughout the final quarter of 2023, the top 5 Delivered Meal Kits and Specialty Foods applications on iOS in Turkey showed diverse trends in downloads, revenue, and weekly active users. Data for this analysis is provided by Sensor Tower.
Vivino: Buy the Right Wine saw a steady increase in weekly revenue, starting at around $500 in late September and peaking at approximately $590 by the end of December. Downloads for the app fluctuated, with a notable rise from 358 in late September to 695 in the final week of December. Weekly active users mirrored this growth, increasing from 3.3K to 4.3K over the quarter.
On the other hand, HelloFresh: Meal Kit Delivery did not generate any revenue during this period. However, the app's downloads showed a positive trend, starting at 118 and reaching a peak of 279 in late November before ending the quarter at 191. Weekly active users also experienced growth, rising from 1.4K in late September to 1.6K by the end of December.
Factor: Prepared Meal Delivery also reported no revenue for the quarter. Downloads were initially low but increased significantly from 25 in late September to 194 by the end of December. Similarly, weekly active users showed a steady rise from 163 to 540 over the same period.
EveryPlate: Cooking Simplified did not generate any revenue either. The app experienced a decline in downloads, starting at 139 in late September and dropping to 41 by the end of December. Weekly active users remained relatively stable, with minor fluctuations, ending the quarter at approximately 334.
Lastly, Green Chef: Healthy Recipes also reported no revenue. Downloads fluctuated throughout the quarter, peaking at 55 in early December but dropping to zero by the end of the month. Weekly active users remained relatively stable, ranging from 123 to 167.
For more detailed insights and data, visit Sensor Tower.